CASE STUDY // ARORA HOTELS
Client: Arora International Hotels
Brand Guidelines
The Agency have a long and well established relationship with Arora Hotels. Having developed marketing material and brochures for the opening of their Manchester property, we were subsequently asked to refine the group’s corporate identity and develop company-wide brand guidelines in 2006.
With a fast growing property portfolio the group required a document which could be used as a definitive reference for the commission of any brand material. These guidelines have helped them ensure consistency, accuracy and quality in every aspect of their brand communication.
Whatever industry you are in, you can increase the likelihood of customers choosing your business over your competitors through developing your brand image.
When it comes to defining, developing and promoting your brand, we like to immerse ourselves in your business so that we gain a full understanding your market, company values and unique selling points. Whether you need definitive brand guidelines creating, a brand directory or simply an injection of creativity, we can help.
Our creative process considers colour, tone of voice, imagery & style to give your customers a solid understanding of who you are and why they should buy from you.
CRUISE
KRO
ARORA HOTELS
ALMA DE CUBA
THE NOBLE HOUSE
PORTICO
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