A new ath-leisure lifestyle brand, HASH wear is inspired from, and designed for a social and active generation. Minimalistic in design, the clothing and accessories mix bold lifestyle statements with fitness wear that uses fine fabrics to provide a perfect fit. Read on for images and more information about our Hash Photoshoot.
Designed in the UK, primarily for the Chinese market, the idea originated from HASH running which was built upon social fitness and having fun. Bold prints are influenced by a modern lifestyle of sport fused with music, fashion and social media. It’s global brand philosophy is all about having fun, keeping fit, being individual, and looking good.
In preparation for the website launch and Chinese product launch on ‘Taobao’ the photoshoot took place in Manchester under the direction of Mike Burgess, the brand founder and with Cheshire / Manchester based photographer Mark Williamson. The shoot combined studio shots with Northern Quarter street locations to provide a variety of striking images for use in their ongoing marketing.
The holding site can be found at www.hash.global – watch this space for the new website….coming soon.