Let's Chat

Whatever the size of the project we're happy to help. From branding your start-up, refreshing your existing identity to creating a new website. Fill in your details below and we will be in touch.

Call Us 0161 941 4615

Email Usinfo@theagencycreative.co.uk

MENU
 

- Contact Us

The Agency Creative

St. Mary’s Studios
St. Mary’s Road
Bowdon
Manchester
WA14 2PL

0161 941 4615

Our Blog

How-to-integrate-your-brand

How to Integrate Your Brand Across All Aspects of Your Company

18/07/17

Branding   |   Community

The main thing to consider when trying to integrate your brand across different aspects of your company is consistency and cohesion, try not to have variations in design. It is easy to keep the design consistent and just adapt it, to suit the platform in which it is being implemented.

You may find it useful to have ‘Brand Guidelines’, this is basically just a guide which will set out how your logo can be used, and what fonts, colours and images can be used etc. This will help massively to ensure consistency. Especially if different aspects of your business are being created by different people. Guidelines allow for easy communication on your design expectations for any work being created for your business.

A good base to begin your Brand Guidelines, would be to include/consider the following…

 

what-goes-into-brand-guidelines

 

Your brand isn’t just about the visuals, you also need to consider tone of voice, and the overall ‘feel’ of your business. It is important that this is replicated across all aspects of your business. For example its important to consider how you respond to clients on social media or reviews, If you have a professional/serious business with a formal tone it is not suitable to be chatty on social media. Your brand is everything about your business, so ensure every aspect linked to your business reflects this.

It is also important to realise that creating an all round consistent brand will not happen over night. It is a process that will take time to create something that is memorable for its customers.

For more information on branding you may find it useful to read our blog post on Branding Vs Marketing.

 

Get a fresh perspective on your branding. Call your Marketing & Design Agency in Cheshire on 0161 941 4615 or email info@theagencycreative.co.uk

Contact Us

Let's Chat

Whatever the size of the project we're happy to help. From branding your start-up, refreshing your existing identity to creating a new website. Fill in your details below and we will be in touch.

Call Us 0161 941 4615

Email Usinfo@theagencycreative.co.uk