NYAS Rebrand, Charity Brand Refresh & App Launch
NYAS, The National Youth Advocacy Service are a nationwide charity who help young people in care and vulnerable adults. The charity provides a wide range of services to help young people understand their rights and ensure that they are fairly represented. We’re proud to be involved with the NYAS Rebrand as their marketing and brand development partner given that the work that they do makes a real difference to the lives of many people.
October saw the unveiling of the NYAS Rebrand with their refreshed brand image, corporate marketing collateral and young persons app that was developed in conjunction with ourselves, Edge Hill University and most importantly some of the young people that they help. The app is available for download on Google Android and Apple IOS devices. A key NYAS service is a helpline 0808 808 1001 which provides a lifeline to those in vulnerable or frightening situations and last year took 24,000 phone calls.
Established over 30 years ago, this Birkenhead based organisation not only provides legal and social expertise to some of the most vulnerable members in society but also encourages community participation, volunteering and collaboration, which benefits the whole of society.
The New Year will see the launch of their brand voice documentation, a brand new website and printed marketing material that is targeted specifically at young people.