For the last 10 years OK Diner has been serving a true authentic American experience on the British roadside, with their endless coffee, stacked burgers and thick shakes.
Modelled on the iconic fifties American roadside diners, OK Diner’s chain of eight restaurants are spread across the UK. The diners have a strong American theme with popular 1950s music, chequerboard flooring, booth seating, plenty of chrome details and 1950’s memorabilia on the walls.
We were asked to help them redevelop their menus to give them a new modern look but maintain their 1950’s feel. We did this by taking inspiration from retro American road signs and creating bespoke contemporary illustrations.
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